SOCIAL MEDIA & CREATIVE PROGRAM MANAGER, DIGITAL CONTENT PRODUCER, & WEB DEVELOPER
Digital, creative project management specializing in strategic content creation, process optimization, and user experience
Rational Consulting Digital Program Manager + Producer for all Microsoft Cloud Marketing Web & UX Design.
My design team worked directly with the Microsoft Creative Director, Douglas Montague, HoloLens site manager, and Red Tiger Development team to redesign and relaunch HoloLens 2 for Spring 2019. A 6-month wholistic creative process; we led the strategy and UX design for several net-new pages and custom web components. This image is the homepage hero design my creative team executed as part of several, high fidelity page comps and a perfect example of the full web design production capabilities requested and leveraged of my team by Microsoft FTEs.
Day-to-day responsibilities include:
-Acting as the single point of contact for all social, web and UX requests for the Microsoft Cloud Marketing team.
-Manage and produce all inbound requests across matrixed client groups and multiple stakeholders
-Oversee project intake, creative execution, and scope for the web and social teams -Partner with Creative Director or designers to assess timeline to complete and communicate realistic expectations with clients
-Brief and prep design teams to execute on request and field any additional Q&A with the client to ensure the quality of delivery
-Manage the QA/QC process of all design graphics to ensure all client requirements are met and deliver finished materials
-Manage the intake of larger special projects that include custom event and campaign websites as well as requirements gathering, scope, and timeline setting
-Establish an organized cataloging and scope and timeline setting
-Establish status reporting and communication to clients on over health of projects -Jump into design as needed during high request volumes.
Enterprise Homepage + Industry Pages Redesign
UX Page Design + Strategy
Looking at existing page traffic, competitive research, and leading industry trends for both B2B and B2C users we developed a wholistic redesign and templatization of all Microsoft Enterprise webpage and subpage designs. Mapping the content and user goals from the Homepage down the buyers’ journey into respective industry verticals and scenarios, we created a comprehensive UX / UI page flow. Once this full user experience was approved and developed, we have helped update the respective content and design for hundreds of Microsoft Enterprise pages.
Enterprise Industry + Homepage Redesign
Design for all Cloud Marketing Events Pages + Corresponding Content and Custom Illustrations
